Jimmy Choo

⚥ For Her & Him

Jimmy Choo

Urban Hero EDP 30ml

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Urban Hero EDP 30ml

Jimmy Choo Urban Hero EDP is an exceptional Eau de Parfum that made its debut in 2019. This fragrance belongs to the Woody Spicy family, crafted for the limitless man who thrives in the urban landscape and embraces a cosmopolitan spirit. Urban Hero captures a refreshing essence, infused with a unique allure that leaves a lasting impression.

Wearing Urban Hero evokes a sense of adventure and urban sophistication. The fragrance is perfect for those who appreciate a bold yet refined scent experience, transitioning effortlessly from daytime explorations to evening outings. It embodies an understated confidence while radiating an expressive character.

This scent features an intriguing medley that brings a spicy kick from black pepper, complemented by a zesty citrus twist of finger lime. The warm, woody heart adds a rich depth, characterised by vetiver and rosewood, while the base unfolds with the warmth of ambergris and refined leather.

Urban Hero EDP, in a 30ml bottle, is a representation of modern masculinity, appealing to individuals who seek to embody their dynamic, adventurous lifestyle.

THE JIMMY CHOO STORY

Jimmy Choo is considered a pioneer in the world of luxury accessories. Founded in 1996, the brand began in East London as an atelier specializing in handcrafted shoes. Today, it is a global powerhouse that sees craftsmanship as its true essence, with an aesthetic grounded in modern glamour.

The collections are conceived by Creative Director Sandra Choi, who learned the art of bespoke shoemaking at her uncle Jimmy Choo's London atelier. Sandra combines imagination and the joy of design with her unparalleled expertise and innate understanding of the product. Each piece is designed in the London studio and crafted by master craftsmen committed to the highest standards of excellence; the majority of production takes place in the brand's own factories near Florence. Today, the collections include shoes, bags, accessories, jewelry, eyewear, and fragrances for men and women.